Drowning is the greatest cause of accidental death in children under five in Australia. Each week, on average, one child drowns. Let’s put an end to childhood drowning for good.
In 1988 to combat drowning, Laurie Lawrence created the Kids Alive – Do the Five water safety program. The Kids Alive community service program educates the public on five important steps to reduce the risk of preschool drowning.
- Fence the pool
- Shut the gate
- Teach your kids to swim – it’s great
- Supervise – watch your mate and
- Learn how to resuscitate
In 2000, Prime Minister John Howard helped Laurie launch the Kids Alive program nationally. Today the program runs nationally via the Kids Alive website, community service advertising, the ‘Living with water’ DVD in the Bounty Bag, the Early Childhood Program, and the Kids Alive Water Safety Show.
For more information and to learn more, visit https://kidsalive.com.au.